The Late Jaimie Ratten

Founding Managing Director, 1966-2022

Ask questions. Listen closely.

A firm believer that business is built on ideas, Jaimie had over 35 years’ experience extracting the insights required to create and build remarkable brands. Jaimie’s curiosity with how businesses work and what makes each unique has been the key to his success. Having worked with a wide range of clients, from technology start-ups to top 10 ASX-listed public companies, he was a creative and strategic thinker with a passion for helping businesses remove the obstacles that prevent them from taking giant leaps.

A change-maker, a storyteller and a creative problem-solver, Jaimie’s work is underpinned by the knowledge that people and businesses can’t move forward unless they think and do things differently. Not content with the aesthetic, Jaimie was a strong advocate for ideas and strategies that transformed companies and brands.